Jason Zhu

Jason Zhu's picture
New Academic Building
Courses Taught
  • Business Policy and Strategy (business capstone course)
  • Organizational Behavior & Management
  • Operations Management
  • Information Systems for Managers
  • Ph.D. in Business Administration, University of Iowa, Iowa City, IA.
  • M.A. in Economics, University of Iowa, Iowa City, IA.
Research Interests
  • Revenue/Yield Management
  • Business Demand Forecast and Quantitative Marketing Research
  • Supply Chain Management
  • Leadership
  • “The Relationship between Authentic Leadership and Employee Job Satisfaction: A Cross Industry Segment Empirical Study” (With M. Onorato), International Leadership Journal, Vol. 7, No. 2 (2015), 81–103.
  • “A Supply Chain Forecast and Planning Application for Small Businesses” (with Y. Yang), International Journal of Data Analysis Techniques and Strategies, Vol. 4, No. 4 (2012), pp. 378-397.
  • “Internet Marketing Budget Allocation: from Practitioner’s Perspective” (with L. Zhao), International Journal of Information Technology & Decision Making, Vol. 9, No. 5 (2010), pp. 779-797.
  • “The Newsvendor Problem with in-season Price Adjustment” (with Chia-Shin Chung, and James Flynn), European Journal of Operations Research, 198 (2009), pp 148-156.
  • “Using Turndowns to Estimate the Latent Demand in a Car Rental Unconstrained Demand Forecast”, Journal of Revenue and Pricing Management, Vol. 4, No. 4 (2006), pp. 344-353.